Automated audience-nurturing campaign development for prominent author.
Database analysis, rebuild, and sanitisation.
Removal of duplicates, implementation of standards, rebuild of process flow for all new subscribers.
Migrated list-based eco-system to tag-based in preparation for advanced communications workflows.
Connected-subscription end-point cleanse and api re-attachement.
Cold- and warm-contact onboarding process flow remapped and redesigned with Joe Solari.